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UTM Tracking Builder

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Standardize your marketing attribution links.

ttb run utm-campaign-builder

UTM Tracking Builder

Standardize your marketing attribution links

Generated Tracking Link
Fill in the fields to generate your link...

Attribution Tips

  • Consistency matches results (Email vs email)
  • Use underscores_not_spaces
  • Source is where (Google, FB)
  • Medium is how (CPC, Video)
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Comment utiliser UTM Tracking Builder

Enter your base URL, then fill in the UTM parameters: Campaign Source (e.g., facebook), Medium (e.g., cpc), Campaign Name (e.g., spring_sale), and optionally Term and Content. The tool assembles a fully tagged URL that you can use in your marketing campaigns. Google Analytics will automatically track visits from these tagged URLs, giving you precise attribution data.

1

Enter your parameters

Configure the inputs for the Utm Campaign Builder according to your specific needs.

2

View real-time results

The utility instantly processes your request and displays the calculated outputs directly in your browser.

3

Copy or Download

Click the copy icon next to the final output to instantly grab the result, or export it if applicable.

Questions fréquentes

What are UTM parameters?+
UTM (Urchin Tracking Module) parameters are tags added to URLs that help analytics tools track where your traffic comes from. They include source, medium, campaign, term, and content parameters.
Do UTM parameters affect SEO?+
UTM parameters themselves don't affect SEO rankings. However, it's best practice to use canonical tags to avoid duplicate content issues when the same page has multiple UTM-tagged URLs.
Are UTM parameters case-sensitive?+
Yes, in Google Analytics, "Facebook" and "facebook" are tracked as different sources. Use consistent, lowercase naming conventions for accurate reporting.
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