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Interactive Creator Revenue Calculator

Social Media

Estimate your true Patreon and Substack revenue after platform fees.

ttb run patreon-calculator

Audience Metrics

Conversion to Paid2.5%

Standard conversion is 1% - 3% for a highly engaged audience.

Platform Fee (Patreon/Substack)8.0%

True Net Revenue

(After Fees)
$1,088
per month
$13,050
per year
Paid Subs250
Total Fees Lost$163/mo
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How to Use Creator Revenue Calculator

Input your total audience following, your estimated conversion rate (the percentage of free fans who will pay), your monthly subscription price, and the platform fee (Substack is typically 10%, Patreon is 8-12%). We will immediately calculate your gross, total fees, and estimated net take-home pay.

1

Enter your parameters

Configure the inputs for the Patreon Calculator according to your specific needs.

2

View real-time results

The utility instantly processes your request and displays the calculated outputs directly in your browser.

3

Copy or Download

Click the copy icon next to the final output to instantly grab the result, or export it if applicable.

Frequently Asked Questions

What is a realistic conversion rate?+
Industry standard for audience conversion is between 1% to 3%. Highly engaged, niche communities might push toward 5%, while completely generalized, massive followings (e.g. meme accounts) often sit below 0.5%.
Why are processing fees separate from platform fees?+
Standard platforms charge a software cut (e.g. Substack's 10%) but ALL platforms pass on the underlying credit card processing fee to you (usually Stripe or PayPal), which is an additional ~5% or $0.30 per transaction. We account for both.

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